the beauty cloud

Establishing a visual identity and social strategy for a skincare start-up.

Social Media Marketing, Paid Social Advertising, Influencer Marketing, Photography

the opportunity:

As a startup, The Beauty Cloud lacked original, high-quality content for their social media and digital marketing efforts. They also need ongoing social media marketing support to establish their brand, attract new customers, and stand out in a saturated market.

the solution:

We developed a cohesive visual identity and content strategy to help The Beauty Cloud establish its new brand and elevate its social media. To compensate for limited original content, we captured lifestyle and product photography and sourced imagery and videos from appropriate brands, users, and influencers. We tailored each piece of content to The Beauty Cloud's new visual identity. We also created paid social ads to help the brand reach new audiences and increase traffic to their website.

INDUSTRY:

Beauty & Skincare

SERVICES PROVIDED:

Website Design & Development
Social Media Marketing
Paid Social Advertising
Influencer Marketing
Product Photography

social media marketing:
product photography:
Click to view gallery
the results:

Through our digital marketing efforts, we were able to:

1M+

impressions earned on social media

307%

increase in interactions on social media

512%

increase in online store sessions from social media

"jam-tik has been instrumental in increasing brand awareness and traffic to my social media. Their creative content writing and photography have aided in growing my company."

- shelly malizola
THE BEAUTY CLOUD FOUNDER & owner
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let’s make beautiful music together.

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